Overall direction for J.Crew and Madewell holiday campaigns. Directing a 360 approach from online gift guides, direct mail pieces, digital/social, store and promotional campaigns.
Creative direction for Holiday campaign with focus on “Sharing the Present.” Bringing together a cast of all types of families - from couples, best friends, brothers, dancers and more.
Overall direction for holiday campaigns. Directing a 360 approach from online gift guides, direct mail pieces, digital/social, store and promotional campaigns.